Daoqi was “in the middle”, GAC Trumpchi stuffed a big move.
Recently, GAC Group has done a very angry thing!
On the morning of September 26, the Guangban International held a GAC Motor & Stellandis export project departure ceremony in the Hangzhou plant. At the event site, nearly a thousand new vehicles were arranged as the “GAC” car array, which was ready to go. The model exported is the GAC Trumpchi GS5, which is exported to the bidding. It is exported to Mexico as the brand of Stellandis, the brand of Stellandis, the brand of Dodge.
It is worth mentioning that Stellandis Group is a world -leading car manufacturer and travel plan provider. Two years.
People can’t help but make a sense: Good guy. It used to be the cards of other people, and now it is our turn to post our cards.
GAC passenger cars enter Mexico, Trumpchi GS5 leads
Soon, Stellandis released the official map of the car.
It can be seen that, in addition to the changes in the front grille and the “Journey” car logo, Dodge Journey is highly consistent with GAC Trumpchi GS5 in appearance and interior. It can be said that it is an original OEM car.
In terms of configuration, some adjustments have been made in the local market of Mexico. Such as: the size of the central control screen is reduced, and the exquisite electronic gear rods are replaced by ordinary mechanical gear rods.
The power is still equipped with a 1.5T+6AT power combination, but the output parameters are slightly different from the domestic version, with a maximum power of 150 horsepower and a peak torque of 234N · m. It is unclear whether it is equipped with a four -wheel drive system.
It is reported that the number of Dodge Journey exported is 770 units, and it is expected that nearly 4,000 units will be delivered in Mexico during the year.
The new car will be launched in the Mexican market at the end of October, priced at 555,900-645,900 pesos, which is equivalent to RMB 17.5-203,000. price.
I have to say that it is a bit meaningful. It makes people look forward to what kind of market performance will be in the next way of Dodge Journey.
The previous generation of Daqi Journey (also known as “Coolway” in China)
Independent brands have “went to sea”, and the road is long and long
GAC Trumpchi GS5 entered the Mexican market as a Daqi Journey, allowing the internationalization process of GAC passenger cars to take another important step. It also proves that GAC has made great progress in product design, intelligent manufacturing, and brand quality.
In fact, it is not just GAC Trumpchi GS5. Prior to this, many independent brands of products have been out of sea. For example: As early as 2018, Chevrolet’s new generation of Captiva was built with Baojun 530 sharing platform, and prioritized to the South American market. In 2020, SAIC -510 changed the Chevrolet Groove and sold to South America, the Middle East and other regions In addition, Geely Boyue has also been sold on markets such as Baoto.
The independent brand goes abroad, not only towards a broader overseas market, but also to reduce the gap with the world’s top car brands in the international market, and then get the opportunity to compete for “equal” competition. But this road is destined not to be easy.
The Chinese automotive industry starts late. Although it has improved rapidly, it takes great efforts to understand and accept car consumers to understand and accept auto brands and products from China. In particular, it is even more difficult to walk into the vision of consumers in developed countries.
It is not difficult to find that the current independent brands that go to sea are mostly facing the relatively backward countries and regions such as Latin America and other economic development. In the mainstream model market in developed countries, the existence of Chinese brands is still not strong. Going abroad is still a long -term goal for Chinese brands.
It is worth noting that China’s new car brands (such as new forces for car manufacturing) seem to know the importance of “famous for their famous”. In terms of exploring overseas markets, it is more positive and deeper than traditional independent brands.
At present, brands such as Weilai and Xiaopeng have entered the European market, and it seems that there is even more newborn calves that are not afraid of tigers. Of course, in the field of smart electric vehicles, there are indeed two brushes in our new vehicle construction forces. I also hope that they can use this ruthlessness to get angry.
The standard replacement is sure, it is a challenge, and an opportunity
In some people’s eyes, the most direct benefit of the bid replacement method is that it can reduce the cost of R & D. Major car brands have tried it repeatedly, such as Subaru BRZ and Toyota 86, the US version of Toyota Yaris and Mazda 2, etc., even the BMW Z4 and Toyota Supra have now begun to warm up.
Independent brand products can be OEM by Daqi and Chevrolet and other well -known overseas brands, which is both affirmative and a challenge. After all, whether it can get the ultimate affirmation of local consumers, whether it can continue the long -term cooperation between brands is our own product quality.
This is an opportunity, a proof of self, and further expanding the opportunity of the international market. Otherwise, it may be a “disposable attempt”.
Autonomous products are labeled foreign brands and sold overseas, but only one step for Chinese brands to go out. But no matter what ways you go out, you need to be hard to hit the iron. Its brand power and product power are the key.
At the same time, we must also rationally realize that the influence of independent brands in the international market, compared with the world’s top brands such as Volkswagen, Toyota, GM, and Tesla, there is still a considerable gap. Insufficient, strive to catch up, and create better results.